Project: Renault Trucks

Tasked with building authority through the ‘Renault Trucks Deliver’ brand platform and differentiate by focusing on delivering profit to business leaders through driver pride. Define the pillars that carried the project from conception to launch to an ongoing dialogue with drivers, haulage owners and business leaders across a multitude of platforms.

Tasks:

Brand Identity / Visual Language / Campaign Concepts / Film Treatment / Shoot Art Direction / Campaign Activation / Film Editing / Social Content

Photography — Jane Stockdale
Film Director — Max Cutting

Tasks:

Brand Identity / Visual Language / Campaign Concepts / 
Film Treatment / Shoot Art Direction / Campaign Activation / 
Film Editing / Social Content

Photography — Jane Stockdale
Film Director — Max Cutting

Tasks:

Brand Identity / Visual Language / Campaign Concepts / Film Treatment / 
Shoot Art Direction / Campaign Activation / Film Editing / Social Content

Photography — Jane Stockdale
Film Director — Max Cutting

Tasks:

Brand Identity / Visual Language / Campaign Concepts / 
Film Treatment / Shoot Art Direction / Campaign Activation /
Film Editing / Social Content

Photography — Jane Stockdale
Film Director — Max Cutting

Renault Trucks 03
Renault Trucks 10
Renault Trucks 12

Contact

E    —   info@jonbarnett.co.uk 
T    —   (+44) 07494 140 183 
W   —   jonbarnett.co.uk

 

© Jonathan Barnett 2020